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Financial strategies platform promoting investor literacy, confidence, & connection.
Jun 2022 – Sep 2022
To embed a website or widget, add it to the properties panel.
Financial strategies platform promoting investor literacy, confidence, & connection.
Jun 2022 – Sep 2022

Source: Amazon
Introduction
Tradeoff, a brokerage and investor learning platform, sought guidance in helping refine their innovative academy/brokerage model in facilitating opportunities for education, social connection, guidance, and mentorship.
Introduction
Tradeoff, a brokerage and investor learning platform, sought guidance in helping refine their innovative academy/brokerage model in facilitating opportunities for education, social connection, guidance, and mentorship.
The Member Experience

Unique and Different
We delivered a more modern look aimed to make the experience feel more human and distinct from other insurers.

Unique and Different
We delivered a more modern look aimed to make the experience feel more human and distinct from other insurers.

Keeping it fresh, with color
The new extended palette allows IEHP to change up their look by utilizing a different color pairing – keeping the experience feeling fresh.

Making complicated things easy
We surface tools and resources to help members when they need it most

Keeping it fresh, with color
The new extended palette allows IEHP to change up their look by utilizing a different color pairing – keeping the experience feeling fresh.

Making complicated things easy
We surface tools and resources to help members when they need it most
Creating a memorable brand
We used a variety of design motifs to humanize and add character and personality.





Pattern
Inspired by the regions strong winds.
Authentic Imagery
Imagery that shows and celebrates the diversity of the region.

